« DeBeers To Stay In London | Main | Blogs Are All The Rage!! »
Platinum 585 Disclosures: JVC and FTC Consider Guidelines.
The US-Federal Trade Commission (FTC) stated that jewelry products
using 585 Plat.O PGM, is neither prohibited nor allowed, and warned
the proposed product description is insufficient disclosure. In a
letter to the Jewelers Vigilance Committee (JVC,) the FTC said
additional information must be included when selling the product to
distinguish this metal from other platinum products.
FTC's response follows a request made by the JVC on behalf of
platinum jewelry designers, manufacturers, and retailers to include
an industry-wide comment along with the staff opinion letter regarding
lower purity platinum and trademarks.
Present guides state that in order for a product to be marked or
described as "platinum," the product must contain a minimum of 500 ppt
pure platinum and the mark or description must disclose the amount in
ppt of the platinum group metals in the product. The FTC will publish
a Federal Register Notice soliciting comment from the industry to
gauge whether or not the guides should be amended.
585 Platinum can be easily detected because it is noticeably lighter than 900 and 950 Platinum. Platinum products must be stamped and be clearly visible.
TrackBack
TrackBack URL for this entry:
