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U.K. E Commerce Booming.
The Interactive Media in Retail Group, which tracks online spending, concludes that Internet sales in the United Kingdom are booming in 2006 -- 10 times the rate of brick-and-mortar sales increases so far. Online July sales rose 35 percent from 2005 to $4.44 billion.
Online retail accounts for 10 percent of all retail sales in Great Britain and could increase to 25 percent of all spending by year 2010 if current growth rates were maintained. As a comparison, Forrester Research estimates online retail sales to reach 12-15 percent of total retail sales by year 2010 in the United States.
Amazon.co.uk is the most popular retail website in the United Kingdom at present time.
According to credit information group Experian, those consumers most likely to shop online are short on time and are top earning professionals who value the convenience of online shopping.
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