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WhiteFlash.com Raises Awareness For Conflict-Free Diamonds

Diamond and jewelry e-tailer, WhiteFlash.com has launched a campaign to raise awareness for Conflict Free diamonds..


In conjuction with their campaign, Whiteflash.com has produced the 'Dreams of Africa’ diamond pendant to raise awareness for and bring financial relief to African children, particularly those affected by the illicit trade of rough diamonds. Co-founders Debi Wexler and Brian Gavin hold these issues close to the heart.


The pendant’s sparkling conflict-free diamonds symbolize innocence. On the other side, its bold sapphires symbolize truth. The beautiful 'A Cut Above' center stone represents mother Africa and the sweeping spirals portray the dream of expanding awareness of the plight of these children to the strong outer circle, symbolizing the world we live in. Worn near the heart, this artistic expression is intended to touch the hearts of all who share their 'Dreams Of Africa.'


WhiteFlash intends to give 100% of the profits on the pendant, which sells for $4350, to the World Centers of Compassion for Children International (WCCCI) for the children who are affected by conflict diamonds.


Whiteflash has also recently launched a separate website at www.dreamsofafrica.org with special diamond merchandise from this line as well as various other products, a "dreams of Africa" song and a blog which adresses this important topic.

Kudos to Whiteflash for this incredible initiative!


dreams%20of%20africa.jpg
Dreams of Africa Pendant, Designed and Produced by Whiteflash.com


Posted by Judah Gutwein on January 9, 2007 12:06 PM in Diamond Stars | Comments (0)

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