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Super Sunday "Super" for Jewelers.
Supermarkets and electronics stores are not the only retailers that benefit from Super Bowl Sunday, according to a study released last week from Visa USA.
The study finds that jewelers and florists also see a boon in business. Both businesses experienced more than a 30 percent increase during Super Bowl weekends in 2005 and 2006, compared with other weekends.
Visa Senior Vice President for Business and Economic Analysis Wayne Best said in a statement that Visa expected to see sales increases at retailers that sell chips, dip, beer and televisions, but did not expect the hike in jewelry and flower sales.
Stats for Super Sunday 2007 should be released very soon.
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