‘Baroda Pearls’ Fetch 7 Million!

New York—Christie’s auction house has received a record price for the Baroda Pearls, a two-strand natural-pearl necklace with matching earrings, brooch and ring.

Baroda Pearls

The set sold for $7.096 million to a private Asian buyer.

The necklace features 68 of the finest and largest pearls from the seven-strand natural-pearl necklace that once formed the cornerstone of the Royal Treasury of the Maharaja of Baroda.

The pearls sold during the “Magnificent Jewels” auction held on April 25, which netted more than $39 million with 90 percent of the lots selling.

The sale also set a record for the highest per-carat price ever paid for a sapphire, when a cushion-cut, 22.66-carat Kashmir sapphire sold to an anonymous buyer for $3.064 million.

“This auction marks a turning point in the jewelry world where original designs, rarity and provenance prove to be just as important as the quality of the gem,” Christie’s Head of Jewelry Rahul Kadaki said in a statement.

Source: National Jeweler

‘I lost my legs on 7/7 but vowed I’d stand by Lisa on our wedding day’

On the morning that Dan Biddle was blown apart by a terrorist’s bomb, his fiance Lisa Flint was dreamily planning their wedding day.

She’d chosen her princess-style ivory gown, colourful bouquet and co-ordinating bridesmaids dresses and the home they shared was filled with bridal magazines.

But their fairytale exploded at 9.17am on July 7, 2005. On his way to work, Dan took the full force of a suicide bomb at Edgware Road underground station.

He lost both legs, his left eye, his spleen and 87 pints of blood, spending five weeks in a coma as Lisa sat by his bedside, urging him to survive.


Click here to read the full story of this courageous couple’s triumph over adversity.

Using Live Video and 3D Animation To Sell Diamonds and Engagement Rings

It is no secret that consumers who shop for loose diamonds and engagement rings nowadays, are much more savvy than they used to be.

Today’s informed and educated consumer, scours the net to learn all about the diamonds and jewelry he/she is contemplating, including visits to many educational diamond forums, where people discuss the latest technology used to showcase a diamonds brilliancy and cut precision.

In addition to all of this diamond technology already in place, there are now companies that have come on the scene with yet another unique way to showcase diamonds and jewelry; namely, live video and 3D animation.

This interactive concept is an especially powerful tool for diamond companies selling diamonds and engagement rings on the Internet, where it is important to eliminate the “static” experience of having to view an expensive diamond over a computer monitor.

One company whose representative I recently spoke with is an Israeli based technology firm called RealeyeZ.


These guys have manufactured a highly developed 3D software program that creates life-like animated video of diamonds and engagement rings. They basically take a few images of a diamond ring and apply it to their algorithm which creates a 3D animated rendering of the product.

They also feature a 3D clip of a womans hand modeling a diamond engagement ring for a beautiful and realistic visual depiction of what the ring would look like on a womans finger!

One online diamond and jewelry e-tailer who showcases this technology for their featured diamond engagement rings is James Allen.

Our company has also recently launched a new campaign to feature live videos of diamonds and jewelry on our e-commerce website.

There is no question that the Internet is changing the face of the diamond marketplace at a rapid clip. Companies that have the ability to evolve and adapt to the changing market will continue to thrive.

Anything that helps increase consumer awareness of what they are buying, whether it be static information or interactive and comprehensive tutorials, photos, scientific data, and video, is a boon for everyone.

Assuredly, there will always be room for good old “romance” in the purchase of a diamond engagement ring, but not when it isn’t supported with factual data and information.

We Now Offer Live Videos Of Our Engagement Rings!


At Excel Diamonds, we are always looking to push the envelope and provide our customers with the most comprehensive selection of photos and scientific data on the diamonds or engagement rings they are contemplating.

Now you can add live You Tube videos to the package!

Our company firmly believes in the constant evolution of the diamond marketplace.
Consumers like yourselves, are becoming more and more savvy and are demanding all the data available for a loose diamond or diamond engagement ring.

No longer can we sell diamonds by saying “this is the best thing since sliced bread” without providing any substance to back up the rhetoric.

Consumers are saying PROVE IT!

Using the interactive medium of streaming and live video, is yet an additional and powerful way for us to showcase the beauty of our loose diamonds and jewelry products!

We are very excited about this!
In the coming days and weeks, we will be uploading videos (hopefully) to most, if not all of our product pages.

This will be in addition to the growing number of diamond video tutorials we have been placing up on our website.

Here are two sample videos of our engagement rings for you to view.

Click on this Icon on the product page and enjoy!


Tiffany Style Platinum Engagement ring

Two Tone Tiffany Style Platinum Engagement Ring

Stay tuned for more news!

Pearls the Size of “Gumballs”!

A natural pearl necklace that once belonged to a maharajah sold at an auction at Christie’s on Wednesday for nearly $7.1 million, more than double the world record price for any piece of natural pearl jewelry, the auctioneers said.

Christie’s said the buyer of the Baroda Pearls, which once belonged to the Maharajah Khande Rao of Baroda, was an Asian private collector, who bid by phone.

Bidding for the piece, which featured pearls as big as gumballs, lasted about 3 minutes in a packed auction room.

The Baroda Pearls is a two-strand necklace of natural pearls that was strung with 68 of the finest and largest pearls from a seven-row necklace.

“The pearls sold at about what we estimated them to make and more than double the last world record price for a natural pearl necklace,” Rahul Kadakia, head of jewelry for Christie’s America, said after the auction.

The previous record was set by Christie’s in Geneva in November 2004 at $3.1 million, for a two-strand natural pearl necklace.