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BlueNile Goes Global
While Fortunoff went Chap 11 today, online retail giant Blue Nile Inc. announced a global expansion into a dozen international markets.
In addition to the United States, the United Kingdom, Canada and Ireland, Blue Nile now will ship to Australia, Belgium, France, Germany, Hong Kong, Japan, the Netherlands, New Zealand, Singapore, Spain, Switzerland and Taiwan.
The expansion comes as the Seattle-based company experiences rapid growth, even as its brick-and-mortar counterparts struggle to make sales in tough economic times.
In 2007, Blue Nile's international sales increased more than 100 percent, to about $17.2 million.
A Tale Of Two Cities.
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